FINX Brand introduction
Nick, founder of the FINX brand, was born in 1994 and holds a master's degree from Henley Business School in the UK. After graduation, he embarked on his entrepreneurial journey in Thailand. At the end of 2021, he opened the first FINX store in Thailand's Central Embassy shopping mall. In 2022, Nick traveled to Kuwait and Indonesia to launch FINX's globalization strategy. At the end of 2023, he led FINX's expansion into the Chinese market. In January 2025, the first FINX flagship store for custom jewelry and watch protective films opened in Shanghai. In February 2025, the FINX custom jewelry and watch protective film store opened in Singapore.
Brand Story
When founder Nick first entered the watch industry, he was young and lacked industry credibility, leading to distrust from local Thai owners. A subsequent experience of spending NT$300,000 on a luxury watch only to be plagued by anxiety about its maintenance led him to recognize a gap in the watch maintenance market. Inspired by automotive protective film technology, he spent two weeks developing the first generation of FINX professional-grade watch protective film, pioneering a new category in watch protection.
品牌故事
Nick用了三年的时间,打磨出了一套手表贴膜的标准工艺流程,防止不专业行为对腕表造成损失。同时,他还开启了全球质保系统,让顾客在世界任何一个国家只要有Finx门店的地方都可以随时更换和清洁保护膜。
時計保護のヒントとお手入れガイド|FINXブログ
A. Lange & Söhne Lange 1 vs Breguet Classique P...
Learn how custom TPU protection film shields A. Lange & Söhne Lange 1 asymmetric cases and Breguet Classique fluted casebands from daily scuffs.
A. Lange & Söhne Lange 1 vs Breguet Classique P...
Learn how custom TPU protection film shields A. Lange & Söhne Lange 1 asymmetric cases and Breguet Classique fluted casebands from daily scuffs.
Cartier Santos vs Vacheron Constantin Overseas ...
Compare custom TPU protection for Cartier Santos mirror bezels and Vacheron Constantin Overseas Maltese cross bezels without edge lifting or metal polishing.
Cartier Santos vs Vacheron Constantin Overseas ...
Compare custom TPU protection for Cartier Santos mirror bezels and Vacheron Constantin Overseas Maltese cross bezels without edge lifting or metal polishing.
FINX Watch Protection Film Is Patent-Protected ...
FINX watch protection film is covered by a registered Chinese Utility Model Patent plus three Design Patents for the AP, Patek Philippe, and Richard Mille series — here are the...
FINX Watch Protection Film Is Patent-Protected ...
FINX watch protection film is covered by a registered Chinese Utility Model Patent plus three Design Patents for the AP, Patek Philippe, and Richard Mille series — here are the...
Rolex Daytona vs. Submariner Protection Film Gu...
Compare custom TPU protection for Rolex Daytona and Submariner. Learn how to shield Cerachrom bezels and Oyster clasps without lifting or polishing.
Rolex Daytona vs. Submariner Protection Film Gu...
Compare custom TPU protection for Rolex Daytona and Submariner. Learn how to shield Cerachrom bezels and Oyster clasps without lifting or polishing.
Protection Film for Bags, Jewellery and Luggage...
On a luxury bag it is the hardware that ages first. On jewellery it is the flat polished faces. Here is what film protects and what it does not.
Protection Film for Bags, Jewellery and Luggage...
On a luxury bag it is the hardware that ages first. On jewellery it is the flat polished faces. Here is what film protects and what it does not.
Cartier Santos Protection Film: Bezel Screws, Q...
The Santos has a square bezel, exposed screws and a brushed bracelet that shows wear quickly. Here is how to protect it.
Cartier Santos Protection Film: Bezel Screws, Q...
The Santos has a square bezel, exposed screws and a brushed bracelet that shows wear quickly. Here is how to protect it.