FINX Brand introduction

Nick, founder of the FINX brand, was born in 1994 and holds a master's degree from Henley Business School in the UK. After graduation, he embarked on his entrepreneurial journey in Thailand. At the end of 2021, he opened the first FINX store in Thailand's Central Embassy shopping mall. In 2022, Nick traveled to Kuwait and Indonesia to launch FINX's globalization strategy. At the end of 2023, he led FINX's expansion into the Chinese market. In January 2025, the first FINX flagship store for custom jewelry and watch protective films opened in Shanghai. In February 2025, the FINX custom jewelry and watch protective film store opened in Singapore.

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Watch Protection Tips & Care Guides | FINX Blog

Best Protection Film for Cartier Watches & Jewe...

Discover how FINX custom optical film protects Cartier Ballon Bleu, Santos, LOVE bracelets, and rings from daily scratches while preserving factory shine.

Best Protection Film for Cartier Watches & Jewe...

Discover how FINX custom optical film protects Cartier Ballon Bleu, Santos, LOVE bracelets, and rings from daily scratches while preserving factory shine.

Best Film for Parmigiani Fleurier | FINX Custom Protection Guide

Best Film for Parmigiani Fleurier | FINX Custom...

Discover how FINX custom optical film protects your Parmigiani Fleurier Tonda PF from daily desk wear, preserving knurled bezels and hand-finished lugs.

Best Film for Parmigiani Fleurier | FINX Custom...

Discover how FINX custom optical film protects your Parmigiani Fleurier Tonda PF from daily desk wear, preserving knurled bezels and hand-finished lugs.

Best Film for Rolex | Invisible Custom Micro-Fi...

Discover why off-the-shelf pre-cut films fail Rolex cases, and how bespoke micro-adjusted optical film eliminates sharp edges for invisible defense.

Best Film for Rolex | Invisible Custom Micro-Fi...

Discover why off-the-shelf pre-cut films fail Rolex cases, and how bespoke micro-adjusted optical film eliminates sharp edges for invisible defense.

Best Film for Patek Philippe Nautilus & Aquanau...

Discover why off-the-shelf pre-cut films fail Patek Philippe Nautilus & Aquanaut cases, and how bespoke micro-adjusted optical film preserves hand-finished edges.

Best Film for Patek Philippe Nautilus & Aquanau...

Discover why off-the-shelf pre-cut films fail Patek Philippe Nautilus & Aquanaut cases, and how bespoke micro-adjusted optical film preserves hand-finished edges.

Can You Put Protection Film on a Cartier LOVE B...

Protect your Cartier LOVE bracelet from scratches and desk

Can You Put Protection Film on a Cartier LOVE B...

Protect your Cartier LOVE bracelet from scratches and desk

Tudor Black Bay Protection Film Guide | Preserv...

Protect your Tudor Black Bay from daily desk scuffs. Custom optical film preserves factory bevels, satin brushing, and T-fit clasp condition.

Tudor Black Bay Protection Film Guide | Preserv...

Protect your Tudor Black Bay from daily desk scuffs. Custom optical film preserves factory bevels, satin brushing, and T-fit clasp condition.