FINX Brand introduction
Nick, founder of the FINX brand, was born in 1994 and holds a master's degree from Henley Business School in the UK. After graduation, he embarked on his entrepreneurial journey in Thailand. At the end of 2021, he opened the first FINX store in Thailand's Central Embassy shopping mall. In 2022, Nick traveled to Kuwait and Indonesia to launch FINX's globalization strategy. At the end of 2023, he led FINX's expansion into the Chinese market. In January 2025, the first FINX flagship store for custom jewelry and watch protective films opened in Shanghai. In February 2025, the FINX custom jewelry and watch protective film store opened in Singapore.
Brand Story
When founder Nick first entered the watch industry, he was young and lacked industry credibility, leading to distrust from local Thai owners. A subsequent experience of spending NT$300,000 on a luxury watch only to be plagued by anxiety about its maintenance led him to recognize a gap in the watch maintenance market. Inspired by automotive protective film technology, he spent two weeks developing the first generation of FINX professional-grade watch protective film, pioneering a new category in watch protection.
品牌故事
Nick用了三年的时间,打磨出了一套手表贴膜的标准工艺流程,防止不专业行为对腕表造成损失。同时,他还开启了全球质保系统,让顾客在世界任何一个国家只要有Finx门店的地方都可以随时更换和清洁保护膜。
Watch Protection Tips & Care Guides | FINX Blog
reserve Vintage Watch Original Condition Guide ...
Learn how to preserve a vintage watch's original condition, case geometry, and value. Discover FINX's invisible bespoke protection film
reserve Vintage Watch Original Condition Guide ...
Learn how to preserve a vintage watch's original condition, case geometry, and value. Discover FINX's invisible bespoke protection film
Remove & Prevent Stainless Steel Watch Scratche...
Learn how to remove light scratches from stainless steel watches and prevent wear. Discover FINX's invisible bespoke protection film
Remove & Prevent Stainless Steel Watch Scratche...
Learn how to remove light scratches from stainless steel watches and prevent wear. Discover FINX's invisible bespoke protection film
Do Gold Watches Scratch Easily? Luxury Protecti...
Discover why gold watches scratch easily and how karats affect durability. Learn how FINX's invisible bespoke protection film guards your value
Do Gold Watches Scratch Easily? Luxury Protecti...
Discover why gold watches scratch easily and how karats affect durability. Learn how FINX's invisible bespoke protection film guards your value
Does Protection Film Void Rolex Warranty? Guide...
Wondering if watch protection film voids your Rolex warranty? Learn the truth, RSC policies, and how FINX's invisible film guards your watch
Does Protection Film Void Rolex Warranty? Guide...
Wondering if watch protection film voids your Rolex warranty? Learn the truth, RSC policies, and how FINX's invisible film guards your watch
Do Gold Watches Scratch Easily? Luxury Protecti...
Discover why gold watches scratch easily and how karats affect durability. Learn how FINX's invisible bespoke protection film guards your value.
Do Gold Watches Scratch Easily? Luxury Protecti...
Discover why gold watches scratch easily and how karats affect durability. Learn how FINX's invisible bespoke protection film guards your value.
Does Platinum Scratch Easily? Watch Protection ...
Discover why platinum watches scratch easily and how they develop patina. Learn how FINX's invisible bespoke protection film guards your value
Does Platinum Scratch Easily? Watch Protection ...
Discover why platinum watches scratch easily and how they develop patina. Learn how FINX's invisible bespoke protection film guards your value