FINX Brand introduction
Nick, founder of the FINX brand, was born in 1994 and holds a master's degree from Henley Business School in the UK. After graduation, he embarked on his entrepreneurial journey in Thailand. At the end of 2021, he opened the first FINX store in Thailand's Central Embassy shopping mall. In 2022, Nick traveled to Kuwait and Indonesia to launch FINX's globalization strategy. At the end of 2023, he led FINX's expansion into the Chinese market. In January 2025, the first FINX flagship store for custom jewelry and watch protective films opened in Shanghai. In February 2025, the FINX custom jewelry and watch protective film store opened in Singapore.
Brand Story
When founder Nick first entered the watch industry, he was young and lacked industry credibility, leading to distrust from local Thai owners. A subsequent experience of spending NT$300,000 on a luxury watch only to be plagued by anxiety about its maintenance led him to recognize a gap in the watch maintenance market. Inspired by automotive protective film technology, he spent two weeks developing the first generation of FINX professional-grade watch protective film, pioneering a new category in watch protection.
品牌故事
Nick用了三年的时间,打磨出了一套手表贴膜的标准工艺流程,防止不专业行为对腕表造成损失。同时,他还开启了全球质保系统,让顾客在世界任何一个国家只要有Finx门店的地方都可以随时更换和清洁保护膜。
NEWS
Exploring FINX: The Luxury Brand that Protects ...
In the world of luxury goods, protection is paramount. After all, these are investments that we want to last a lifetime. Enter FINX, a brand that specializes in creating protective...
Exploring FINX: The Luxury Brand that Protects ...
In the world of luxury goods, protection is paramount. After all, these are investments that we want to last a lifetime. Enter FINX, a brand that specializes in creating protective...
FINX WATCH Introduces Pioneering Protection Kit...
FINX WATCH is thrilled to announce the release of its latest innovation, the Protection Kit for Rolex Daytona (126500), making it the first in the industry to offer such a...
FINX WATCH Introduces Pioneering Protection Kit...
FINX WATCH is thrilled to announce the release of its latest innovation, the Protection Kit for Rolex Daytona (126500), making it the first in the industry to offer such a...
Elevate Your Luxury Experience with FINX's Revo...
At FINX, we are thrilled to unveil our state-of-the-art protection films, redefining how you safeguard your cherished watches, bags, and accessories. As a brand dedicated to excellence, we bring you...
Elevate Your Luxury Experience with FINX's Revo...
At FINX, we are thrilled to unveil our state-of-the-art protection films, redefining how you safeguard your cherished watches, bags, and accessories. As a brand dedicated to excellence, we bring you...
FINX Redefines Luxury Protection – Custom Films...
In the realm of luxury protection, FINX is once again at the forefront, introducing a line of custom protective films for watches, bags, and accessories, symbolizing a new era in...
FINX Redefines Luxury Protection – Custom Films...
In the realm of luxury protection, FINX is once again at the forefront, introducing a line of custom protective films for watches, bags, and accessories, symbolizing a new era in...
FINX Introduces Exquisite Luxury Film Protectio...
Renowned for its commitment to preserving the elegance of luxury items, FINX proudly presents its line of premium protective films for watches, bags, and accessories. Located at Unit B1-13/1, Central...
FINX Introduces Exquisite Luxury Film Protectio...
Renowned for its commitment to preserving the elegance of luxury items, FINX proudly presents its line of premium protective films for watches, bags, and accessories. Located at Unit B1-13/1, Central...
FINX Launches in Bangkok as a Global Luxury Pro...
FINX launches in Bangkok as a global luxury protection brand specializing in ultra-clear films for high-end watches, designer bags, and premium accessories. The brand provides optical-grade protection with lifetime service...
FINX Launches in Bangkok as a Global Luxury Pro...
FINX launches in Bangkok as a global luxury protection brand specializing in ultra-clear films for high-end watches, designer bags, and premium accessories. The brand provides optical-grade protection with lifetime service...